3 Tips for Building a World-Class Brokerage

Jim Wanzeck, Broker/Owner of RE/MAX Masters Millennium the top-producing single office (for sales volume) in the RE/MAX network for five years running, says his 118 agents will do a billion dollars in real estate sales this year.

1. Build an inviting space where clients and agents can meet and collaborate. Wanzeck’s office includes an event center that seats 60 and includes multiple televisions, a fireplace and comfortable couches. “We have closings in our own office, so our clients get to come and see the real value of our facility, which I believe is second to none in the industry,” he says.

2. Don’t overlook the value of personal connections. Wanzeck’s office calls are answered by real people – not a voice operating system. “We probably have the largest support staff of any agency. We have transaction coordinators, we have pre-listing coordinators. We answer our own phones. We don’t have technology do that. We feel that’s still a vital part of the client relationship,” he says.

3. Build a start-to-finish network of services in-house. RE/MAX Masters Millennium includes a dedicated moving service, on-site handymen and more so that clients understand the value-added aspect of working with Wanzeck’s agents, who are able to troubleshoot any situation thanks to a readily available team of contractors.

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